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• Snapchat Reportedly Weighing Integration Of 3-Second Skippable Pre-Roll Ads
• After The Adpocalypse, JP Morgan Created Its Own YouTube Ad Safety Tool

  While JP Morgan previously paused its YouTube spend at the outset of the Adpocalypse, it has since resumed its spend on 3,000 total channels.

  
• Facebook Will Test Long-Eschewed Pre-Roll Ads In Watch, Alters Format For Mid-Rolls

  Facebook will shift Ad Break eligibility to the minute-mark on videos that are at least three minutes in order to better suit viewer satisfaction.

  
• Refinery29 Lays Off 34 Employees Amid “Challenging” Year For Digital Media

  The company says it will push beyond its core lifestyle content toward original long-form and unscripted video, live entertainment, and research and data.

  
• Instagram Removes Stories Ad With Hair Strand To Trick Users Into Swiping Up
• Dude Perfect, Melissa McCarthy Among Stars Of YouTube’s Top Ten Ads Of 2017
• YouTube Will Reportedly Make Advertisers Pay More To Ensure Placement On Top-Level Videos
• Christa Carone To Oversee Sales, Marketing, and Data As Group Nine’s New President
• Behind The Brand Deal: Dulce Candy
• BuzzFeed To Lay Off Roughly 100 Staffers Amid Missed Revenue Goals
• High-End Fashion Retailer Yoox Hides Exclusive Deals In 15-Second YouTube Ads
• Adidas, Mars Among Brands To Suspend YouTube Campaigns In Response To Inappropriate Kids Videos