News

• Creators on the Rise: TikTok took Cassidy Montalvo from hotels to hairstyling–and beyond
• Moonbug partners with Spin Master to turn more of its kid-friendly properties into toys

  A wide-ranging partnership between CoComelon creator Moonbug and toymaker Spin Master will extend to properties like Blippi and Little Angel.

  
• Influencer agencies Ensemble Digital Studios and 2 Social Co. merge to form a Creator Society

  Creator Society is a new influencer agency born out of a merger between Larry Shapiro's Ensemble Digital Studios and 2 Social Co.

  
• Top 100 Most Viewed U.S. YouTube Channels • October 2023

  A channel called Answered That For You rocketed up the U.S. Top 100 chart by responding to common queries on YouTube Shorts.

  
• On the Podcast: Podcasts are getting more brand deals. Are creators next?
• Top 100 Most Viewed YouTube Channels Worldwide • October 2023
• Streamers on the Rise: Xaryu has spent 11 years on Twitch. He’s ready for 11 more.
• TikTok’s $1 billion creator fund is shutting down. Here’s how creators are getting paid from now on.
• Pocket.watch announces eight new partners, including short-form stuntman Daniel Labelle
• Top 5 Branded Videos of the Week: KSI leads the way as both a creator and a sponsor
• Top 50 Most Viewed U.S. YouTube Channels • Week Of 11/05/2023
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 11/05/2023
• Rhett & Link launch their own mythical cereal brand
• “It’s maybe the greatest crossover of all time”: ‘Hot Ones’ goes on a ‘Chicken Shop Date’
• Adblockpocalypse: Users uninstall ad blockers in droves after YouTube crackdown
• Pressure mounts on right-wing account Libs of TikTok after Anti-Defamation League caves to threats
• Want to get your groceries through TikTok Shop? That option may be coming soon.
• Millionaires: How Caylus Cunningham fell back in love with YouTube
• YouTube adjusts recs to protect teens from “repeated messages about idealized standards”
• YouTuber Joey Graceffa seeks $250,000 for film adaptation of mystery series ‘Escape The Night’
• On the Podcast: Hello, sunshine
• OpusClip wants creators to embrace AI–so its latest tool makes B-roll automatic
• Uncommon Threads Media is translating global children’s videos. Up first: A giraffe named Joze.
• TikTok’s favorite food critic brought “the Keith Lee effect” to Atlanta. Then the complaints began.