[Editor’s Note: Tubefilter Charts is a weekly rankings column from Tubefilter with data provided by GospelStats. It’s exactly what it sounds like: a top number ranking of YouTube channels based on statistics collected within a given time frame. Check out all of our Tubefilter Charts with new installments every week right here.]
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To qualify for this week’s U.S. Top 50, YouTube channels needed to meet two benchmarks: They needed to be based in the United States, and they needed to get at least 98 million views over seven days.
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Most of the channels in that group operate primarily on YouTube Shorts, but the #1 channel is a jack of all trades. It has combined multiple formats to reach its highest chart position yet.
Chart Toppers
Toys and Colors is sitting at the front of the U.S. Top 50 for the second week in a row. The kid-friendly hub has been a regular in our all-American ranking since it became active on YouTube. (Its channel dates back to 2016.) Though it has many top five finishes to its name, it has ascended to new heights by adding some short-form uploads that live alongside its long-form, educational content. That approach is growing in popularity, and it’s working well for Toys and Colors, which just secured the #1 spot with 625.7 million weekly views.
Last week, MrBeast lost his perch at the front of the U.S. Top 50, but YouTube’s most popular individual creator isn’t falling beyond the #2 spot. Jimmy Donaldson has maintained a strong chart position for his primary YouTube home by using a similar strategy to the one adopted by Toys and Colors. Like his kid-friendly competition, Donaldson combines short-form and long-form uploads on a single channel in order to reel in tens of millions of views per day. MrBeast counted 449.4 million weekly views in our latest count.
Another individual creator is sitting in third place in the U.S. Top 50. Alan Chikin Chow has a few number-one finishes to his name, but the California-based comedian typically hovers in the top ten. This week, he jumped from six to three by pulling in 348.7 million weekly views, which was good for a week-over-week bump of 29%. Chow has the lowest lifetime viewership and subscriber totals among the channels in the U.S. top five, but don’t think for a second that he’s lacking popularity. He reaches more than 32 million subscribers with his funny videos.
The channels ranked fourth, fifth, and sixth in the U.S. Top 50 all occupy the same niche: They’re all long-running family vlogs led by titular children. The highest-ranking of those kidfluencer channels is Vlad and Niki, a hub with Russian origins and a home in the U.S. The two boys who lend their names to the channel are ten and eight, respectively. Their joint adventures brought in 332.7 million weekly views to finish just ahead of the competition during the first week of November.
Like Nastya finished just behind Vlad and Niki but just ahead of Kids Diana Show to secure the #5 spot in the U.S. Top 50. Nine-year-old Anastasia and her family accrued 330.6 million views on their primary channel during the week that was.
Top Gainers
Couple channels have been well-represented in the U.S. Top 50 since the inception of YouTube Shorts two years ago. Another recurring theme in the chart is gaming videos, particularly those that appeal to a casual audience. But what if there was a couple channel that also recommended casual games to its audience?
Enter Games4two. As its name implies, it is a channel devoted to pastimes that are best enjoyed alongside a partner. In this case, a particular partnership takes the lead: Hosts Christopher & Alyson put their competitive streaks on camera from their 742,000 subscribers to enjoy. In many Games4two videos, the loser has to make dinner while the winner gloats about their victory.
Since its establishment in 2009, Games4two has highlighted a number of tabletop games. Some of them are classics like shuffleboard, others are new takes on timeless brands like Connect Four, and some require intricate strategic decisions. But no matter how much the games chance, the players stay the same: Christopher and Alyson really know each other’s playstyles by now.
YouTube viewers are starting to learn about them, too. Games4two just got 100.2 million weekly views to raise its ranking to 47th place in the U.S. Top 50. By more than doubling its viewership week-over-week, Games4two had one of its best weeks ever on YouTube. To keep up the hot streak, the channel’s hosts must continue rolling the dice (or spinning the Connect Four set, so to speak).
Channel Distribution
This week, there are 37 YouTube Shorts channels in the U.S. Top 50.
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