News

• TikTok’s AI labels might not be effective, so the app is educating its users
• Creator recs are leading to sales, and more research has arrived to prove it

  Two studies -- one from WPP Media and System1 and another from Public First -- have both stressed the link between creators and sales.

  
• Agentio’s AI-powered creator ads are coming to Facebook and Instagram

  Agentio has built a creator advertising solution on YouTube. Now, those tools are coming to Meta platforms like Facebook and Instagram.

  
• Will Netflix’s $100 million Jay Shetty deal allow it to upstream YouTube?

  Netflix paid a lot of money to take Jay Shetty's 'On Purpose' podcast away from YouTube. Is that distribution strategy viable?

  
• Top 50 Most Subscribed YouTube Channels Worldwide • Week Of 07/12/2026
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 07/12/2026
• Could a free tier be coming to Disney Plus?
• Have you heard? MrBeast dives into ‘Shark Tank’ and Kick enters the Octagon.
• Meta’s latest feature uses Instagram content for AI fodder. SAG-AFTRA and CAA aren’t happy.
• Netflix snags The Stokes Twins’ YouTube library as its next piece of creator content
• TikTok’s U.S. tour will serve as a reminder of its small business impact
• A documentary shares the history of card collecting, and its creator-led future