Meta

• Facebook’s splitting ad revenue with creators who use licensed songs
• Instagram now lets you shop in DMs

  
• Meta survey: 58% of consumers purchased a product in the past six months because of a creator’s recommendation

  Meta has made a "playbook" public that helps brands and businesses navigate the world of "creator marketing" by sharing statistics.

  
• The FTC says social media is rife with crypto scams—and victims are losing hundreds of millions of dollars

  In 2021, people lost more than $1 billion to cryptocurrency scams. That’s more than 60 times what they reported losing in 2018.

  
• NFTs are coming to Instagram
• Facebook’s giving up on podcasts, its Clubhouse copycat, and apparently audio as a whole
• Meta says it’s messing with Reels payouts, introduces new Facebook plug for creators to earn up to $4,000
• Instagram users now spend 20% of their time on the app watching Reels
• Dispo among those hit by “burdensome, overbroad, vexatious and harassing” subpeona from Meta
• Horizon Worlds is rolling out a Reels-esque creator bonus program
• Meta’s ‘We The Culture’ initiative for Black creators turns its lens on Reels
• Instagram lets users set daily time limits. Now it appears to be raising them.