Meta

• Can brick-and-mortar stores help Meta sell its wearable devices?
• Meta is launching a new ad product (and using AI) to get brands closer to trending Reels

  At NewFronts, Meta execs revealed new ad products across Facebook, Instagram, Threads, and the Reels format.

  
• Meta axes fact-checking program, is working with Trump administration to “promote free expression”

  In a video posted this morning, founder/CEO Mark Zuckerberg said his company is making major changes with the way it handles disinformation--starting with eliminating its official fact-checking program and replacing professional checkers with an X-clone Community Notes system.

  
• Meta envisions a future where human creators share the stage with AI content mills

  "We expect these AIs to actually, over time, exist on our platforms, kind of in the same way that accounts do," Hayes said. "They'll have bios and profile pictures and be able to generate and share content powered by AI on the platform…that's where we see all of this going."

  
• Instagram’s Reels Play bonuses are long gone. Here’s how it’s handling creator monetization now.
• Threads already has 30 million users
• Meta is doing away with monthly Reels Play payouts
• Now you can pay to be verified on Facebook and Instagram, too
• BuzzFeed steps into the metaverse, promising a “Mega Tasty” experience
• Meta might be heading for major layoffs–and stockholders seem thrilled
• Meta’s Creator Week is back—and promises 7 days of “Reels-spiring” events (Exclusive)
• A slew of new ad formats are coming to Reels on Facebook and Instagram