NewFronts

• Amazon’s freshly rebranded Freevee unveils growing slate of streaming originals
• With its ‘Bridgerton’ and ‘Top Gun’ events, YouTube is courting the TV and film industries

  YouTube will host a shopping event with Jackie Aina that will focus on Netflix's 'Bridgerton' and will also promote Paramount's 'Top Gun'.

  
• Here are the schedules for the 2022 NewFronts and Podcast Upfront

  IAB will bring the NewFronts back to New York on May 2 and it will launch its latest podcast upfronts, hosted by Franchesca Ramsey.

  
• YouTube wants TV ad dollars. So it’s going to the Upfronts.

  
• Ellen Digital Ventures Unveils 3 Fan-Focused Content Verticals During NewFronts Outing
• TikTok Urges Brands To Participate In Creator Community, Vows Its Popularity Will Persist Post-Pandemic
• Twitter Unveils Bevy Of Branded Content Deals With Billboard, Genius, Refinery29, Tastemade
• Snapchat Lines Up Originals Featuring Charli And Dixie D’Amelio, Megan Thee Stallion, Manny MUA
• BuzzFeed, Absent From NewFronts Since 2016, Returns To Tout Business Diversity, ‘Lighthouse’ Ad Product
• Conde Nast Clocks 62 Million YouTube Subscribers, Unveils New Shoppable Ad Product
• YouTube Viewers Now Watch More Than 1 Billion Hours Of Content Each Day
• YouTube Sets Original Docuseries With Will Smith, Alicia Keys, Migos At ‘Brandcast Delivered’