Branded Entertainment

• Samsung’s New Phones Let Owners Stream Live To YouTube
• YouTube Dance Sensation D-trix Partners With Mountain Dew For Collaboration Contest

  Can you cut rug? If so, Mountain Dew wants you to collab with D-Trix, who has got some VERY good dance movies of his own.

  
• Honda’s Sponsorship Of Yahoo’s ‘Community’ Drove 164% Increase In Brand Recall

  Overall, Honda’s integration into Yahoo's original series 'Community' drove a 164% increase in unaided brand recall.

  
• Verizon Names Upcoming Mobile-Video Service, Adds HBO Content

  Verizon has announced its upcoming mobile-video subscription service, now officially dubbed Go90, will offer HBO content to subscribers.

  
• At VidCon, YouTube Sets Up Dates Between Its Stars And Brands
• Friskies’ New Series Out To Prove ‘Life Is A Game’ Cats Play Better
• Vice To Create Original Programming For Verizon’s OTT Service
• National Geographic To Air Documentary Called ‘Generation YouTube’
• Machinima To Release New Series Based on Transformers Universe
• AwesomenessTV, PBteen To Launch DIY Series With Host Meg DeAngelis
• Hulu, Subway Launch Third Season Of ‘The 4 To 9ers’
• Made Man Channel Hosts Fiat-Branded Web Series Starring MTV’s “Big Black”