James Hale

• Streamers on the Rise: Cuptoast’s clever strategy for starting a fandom
• Brent Rivera’s Amp Studios just opened its first public casting call for creators

  Amp currently has around a dozen creators on its roster, including Rivera himself, his sister Lexi, Ben Azelart, Pierson, Andrew Davila, and Jeremy Hutchins. Together they generate more than 3 billion views a month, and have a collective following of over 250 million people.

  
• TikTok reportedly tracked users who watched LGBTQ content

  
• YouTube Millionaires: Unfortunately, SenyaiGrubs is about to hit 2 million subscribers

  If you read that headline and you're like, "Jeez, Tubefilter, take a break, touch some grass, eat a Snickers," look--we didn't come up with it. We stole it straight from SenyaiGrubs himself.

  
• Creators on the Rise: Tony Weaver Jr. wants to change the world, one manga at a time
• Joshseki signs with Loaded (Exclusive)
• Streamers on the Rise: bbjess gets all her weird out on Twitch
• More ads are coming to YouTube Shorts
• On the Podcast: Do Originals even work?
• Twitch donates $40,000 to kick off St. Jude’s annual gamer fundraising month
• VShojo loses 3 top VTubers, including one who says new contracts didn’t make “financial sense”
• Chipotle’s creator-inspired menu additions set sales records