Instagram made $32.4 billion in ad revenue in 2021. That’s more than YouTube.

While Instagram is playing around with temporary creator monetization programs and its head Adam Mosseri has told users it "couldn't afford"…

2 weeks ago

Millionaires: Someone please let Mamadou Ndiaye meet an elephant

Welcome to Millionaires, where we profile creators who have recently crossed the one million follower mark on platforms like YouTube,…

2 weeks ago

Instagram’s Reels Play bonuses are long gone. Here’s how it’s handling creator monetization now.

In March 2023, Instagram shut down its Reels Play bonus program, eliminating one of the biggest sources of revenue for…

2 weeks ago

TikTok says it generated $14.7 billion for small businesses in 2023. Will lawmakers care?

As TikTok attempts to sidestep a U.S. ban or a forced divestiture by parent company ByteDance, it is pointing to the financial…

2 weeks ago

Streamer summit1g offers custom PC parts through Starforge Systems’ ‘Summit Line’

Starforge Systems is teaming up with a prominent streamer to introduce a new product line. The year-old systems integration company, which…

2 weeks ago

Facebook merges Reels, long-form videos, and live content with new video player

Facebook is rolling out a redesigned video player and equipping its users with new playback tools. The Meta-owned social media hub…

2 weeks ago

Pirate Software’s latest Hype Train record may have been set with $500,000+ of fan support

Twitch is putting Pirate Software's latest Hype Train record in the digital history books with a permanent emote. For those…

2 weeks ago

Made In Network taps creator economy vet Jeremy Azevedo to oversee content production

Made In Network is leveling up its content team. The organization known for its partnerships with creators like Bailey Sarian and the Babish…

2 weeks ago

Creators on the Rise: Here’s what can happen when you fold your laundry live on the internet

Welcome to Creators on the Rise, where we find and profile breakout creators who are in the midst of extraordinary…

2 weeks ago

The IAB has revealed the agenda for all four days of the 2024 NewFronts

Between April 29 and May 2 of 2024, the NewFronts are coming back to New York City for another round of…

2 weeks ago

Creator earnings from sponsored content projected to reach $8.1 billion in 2024

A recent report from eMarketer shows shifting revenue streams in the creator economy. The firm formerly known as Insider Intelligence has published…

2 weeks ago

Discord’s new YouTube video got 1.4 billion views in 24 hours. What’s up with that?

For this year's April Fools' Day, Discord accidentally broke YouTube. At least, that seems to be what happened. For the…

2 weeks ago