“Best-in-class humans powered by best-in-class technology”: Viral Nation’s SocialAI is the data engine driving its “flywheel” of operations

6 days ago

Viral Nation is not about the vibes. In an era where seemingly every company is adding generative AI to their…

Instagram would be very sad if users could choose what content they see

7 days ago

Australia's latest proposed social media legislation takes aim at recommendation algorithms. If passed, it will give users the freedom to…

Night partners with Typical Gamer and MustardPlays’ UGC gaming company to launch its own Roblox studio

7 days ago

In 2025, Roblox paid out more than $1.5 billion to creators of games and UGC items on its platform. And…

Burger King wants to promote its “Whopper Guarantee,” so it enlisted Rhett and Link as taste testers (Exclusive)

1 week ago

Rhett and Link have had a lot of airtime to fill over the 14-year run of their show Good Mythical Morning,…

IMDb’s “digital creator”lets artists “represent the full scope of their work in one place”

1 week ago

The Internet Movie Database is as old as the World Wide Web itself, and as it enters its 36th year of activity,…

According to YouTube, the mainstream isn’t dead. It just looks different than it used to.

1 week ago

In an era defined by siloed feeds and hyperspecific recommendations, numerous commentators have argued that the mainstream is a thing…

Snapchat puts the “social” in social media by helping its users make Plans

1 week ago

Countless thinkpieces have been published on the homebody tendencies of Gen Z, but Snapchat believes that its principal cohort still wants to…

MIPCOM 2026 expands creator economy programming, embraces vertical content and generative AI

1 week ago

The worlds of legacy entertainment and creator content are becoming ever more intertwined--and MIPCOM wants to be the nexus where…

In the sports world, influencers are facing backlash, but no one told the NFL

1 week ago

A single tone-deaf ad threw the YouTube golf world into chaos. Now, in other sports communities, influencers are facing additional…

YouTube wants creators to pitch brands with guesstimated TV co-viewership stats

1 week ago

YouTube has come up with another way to pump viewcounts. Just a few weeks after announcing it would start counting…