Publicis Groupe is making a serious bet on content creator-led marketing with the reported $500 million acquisition of Influential, which…
The NBA and WNBA are changing up how viewers watch their games--including an 11-year, $20 billion deal with Amazon Prime…
TikTok just handed thumbnail creators a lot of business. The platform is finally, for the first time in its existence,…
Skibidi Toilet. YouTube's #1 trending topic of 2023. The cultural phenomenon that, at one point, was raking in 3 billion views…
Twitch has a history of confusing policies, confusing enforcement of those policies, and even more confusing policy updates (that are…
Updated 7/25 to add comments from MrBeast. Ava Kris Tyson is "permanently step[ping] away from all things MrBeast" after being…
YouTube executives say the platform saw "healthy" growth in watch time and "strong" growth in subscriptions in Q2 2024, which…
Can a content creator face legal ramifications if they copy another creator's vibe? That's what a U.S. district court must…
We know kids want to be content creators. As far back as 2017, career surveys started to make one thing…
Logan Paul and KSI's Prime has landed in more legal trouble. Already facing a $5 million lawsuit from California over…