Smoothie King now has a Dude Perfect drink–and a $10,000 giveaway

Dudes and kings unite: YouTube trick shot group Dude Perfect has teamed up with Smoothie King to release an official Dude Perfect Smoothie, which is available for a limited time across the U.S. and comes in collector cups with a $10,000 giveaway.

Dude Perfect–aka Texas-based best friends Tyler Toney, Garrett Hilbert, Cody Jones, and Cory and Coby Cotton–has more than 60 million subscribers on YouTube and brings in over 100 million views per month. They’re hoping to bring some of that audience into Smoothie King for their first food & beverage partnership.

The Dude Perfect Smoothie is a mix of pineapples, bananas, kiwi apple juice, protein blend, vanilla frozen yogurt, turbinado, and blue spirulina to match the dudes’ blue branding.

“Smoothie King has always been a go-to spot for us. In fact, I think I personally have to be in the top 1% of Smoothie King customers over the past few years,” Coby said in a statement. “So having the opportunity to create the Dude Perfect Smoothie is a dream come true for us. We’re all about having fun, being competitive and promoting a healthy, active lifestyle. Smoothie King gave us a blank slate to create the most delicious smoothie possible that’s also packed with nutrients. We believe we’ve done that, and we can’t wait for everyone to try it out!”

Smoothie King announced their collab in a trick shot-filled video that’s gotten 1.5 million views to date:

Smoothie King will dish out the Dude Perfect drink in 32 oz collectors’ cups, each of which is printed with a QR code for a giveaway that ends May 31, 2024. There are 20,000 prizes available, with the grand prize winner getting $10,000 and a day with Dude Perfect at their headquarters in Frisco, Texas.

While this isn’t an original food & bev brand like Logan Paul and KSI‘s Prime or MrBeast‘s Feastables, it makes Dude Perfect the latest in an ever-growing number of creators to see value in aiming for their viewers’ stomachs.