News

On International Women’s Day, TikTok celebrates creators who “forge change”

TikTok is celebrating International Women’s Day in style. On March 8, the video app highlighted the spotlights, events, and other initiatives it is running during Women’s History Month.

If you’ve followed TikTok’s previous celebrations of specific cultures and identities, the app’s Women’s History Month programming will look familiar. A central #WomenofTikTok hub will shout-out some of the platform’s biggest stars. Creators who will be featured through that hashtag will include Drew Afualo, Molly Burke, and Dylan Mulvaney.

TikTok is also paying tribute to the female-led small businesses that have harnessed the power of the For You Page. Those companies include California bakery La Cheve

and apparel brand TW Travel Wear.

Subscribe for daily Tubefilter Top Stories

Subscribe

Cultural initiatives on TikTok typically involve live programming, and the app’s Women’s History Month campaign is no different. The official TikTok Live account is ringing in International Women’s Day with a live showcase on March 8. Musicians can also get in on the feminist fun by accessing genre-specific playlists filled with female artists. Those items can be found on TikTok’s Sounds page.

TikTok’s other Women’s History Month plans will leave the screen and stretch into the real world. A series of events called ‘Women Who Will: Brunch/Dinner Series’ will take place across the United States throughout March.

A full rundown of TikTok’s Women’s History Month happenings can be found on the platform’s official blog. “At TikTok, our community is at the heart of everything we do,” reads a post uploaded on March 8. “Join us this International Women’s Day as we celebrate and elevate the stories and voices of the strong, remarkable, and creative #WomenofTikTok.”

TikTok’s respect for female voices will also extend to its own internal affairs. A women-led employee resource group will host company-wide events and programs in order to empower everyone who works for TikTok.

Share
Published by
Sam Gutelle

Recent Posts

HBO Max is doing clipping

HBO Max is doing clipping. The Warner Bros. Discovery-owned streamer today announced HBO Max Shorts:…

7 hours ago

Weeks ahead of #RushTok, brands are getting ready to Get Ready With Me

We're about to witness the return of #RushTok, and the 2026 edition of the back-to-school phenomenon…

14 hours ago

Beauty sales neared $1 billion on TikTok Shop last quarter, but not every brand is a winner

On TikTok Shop, beauty brands are booming, but which purveyors of cosmetic items are doing the…

15 hours ago

A new studio is producing creator-led originals. Up first: A Tubi game show.

Who knows more, a drag queen or a bro? That is one of the many…

17 hours ago

Top 5 Branded Videos of the Week: A clean World Cup sweep

'Tis the season for festive holiday beverages, and some of YouTube's biggest channels are raising…

1 day ago

Arizona State University breaks barriers with a BA in content creation

Collegiate undergrads are eager to study the psychology, craft, and business of the creator profession. Arizona…

2 days ago