madconNYC, Reed Exhibitions‘ new digital marketing confab, has unveiled its full, three-day slate of virtual sessions stacked with professionals and industry experts.
Leaders from TikTok, Facebook, Hulu, Activision Blizzard, Burger King, and more will gather Dec. 1 through 3 to offer virtual presentations and discussions on a variety of topics relevant to the current digital advertising ecosystem.
Sessions, for example, include:
The convention will offer a total of 30 sessions—ten each day, airing from 10 a.m. to 5 p.m. Eastern. Attendance is free and individuals are encouraged to curate their own viewing schedule and simply drop in on topics that interest them. You can check out the full madconNYC schedule right here
.There are also a handful of sessions available for attendance before Dec. 1, too. Since early this summer, madconNYC has been steadily building a library of virtual resources like panels, interactive presentations, advice videos, and live Q&As. You can see the backlog of resources here, while the next installment, about establishing brand identity, debuts November 5. It features Bruce Biegal, senior managing partner of Winterberry Group (a management consultancy company focus on digital industries) and Pierre Diennet, VP of product management at Lotame (which builds tech for consumer data collection).
madconNYC is organized by Reed Exhibitions, a U.K.-based organizer that has put on more than 500 global events, including the PAX series of gaming conventions, New York Comic Con, and BookCon.
Registration for madconNYC is open here.
Peloton is dismissing a chunk of its workforce, including its top executive. Barry McCarthy announced that he is…
Meta is looking to improve creator and brand experiences on its platform by investing in AI. The…
Bob Does Sports, the self-dubbed home of "brilliantly dumb sporting adventures" hosted by Robby Berger,…
Influencer marketing agency Billion Dollar Boy is launching a new membership community that's "dedicated to…
Welcome to Millionaires, where we profile creators who have recently crossed the one million follower…
Welcome to Creators on the Rise, where we find and profile breakout creators who are…