News

Harley Morenstein, Hayes Grier Serve Breakfast Sandwiches From ‘Famous Food Truck’ In New Special

Harley Morenstein is steering the Famous Food Truck into town. The man known as the co-founder of the Epic Meal Time YouTube channel is the star of the latest special from Scripps Lifestyle StudiosGenius Kitchen brand, in which he puts together some breakfast sandwiches alongside social media star Hayes Grier.

The Famous Food Truck of the special’s title doesn’t seem to refer to a world-renowned mobile restaurant, but rather to a roving kitchen that happens to have famous people inside it. Morenstein’s signature touches, including his love of bacon and his tendency to bleep out curse words with wacky sound effects, are all present here, and his bold attitude drives the special, no pun intended. That said, the vibe is very easygoing, with Morenstein, Grier, and chef Lindsay Ames presiding over a loose, fun-loving culinary atmosphere.

A brief clip from Famous Food Truck is available on the Genius Kitchen Facebook page:

Subscribe for daily Tubefilter Top Stories

Subscribe

Famous Food Truck joins the other millennial-facing shows Genius Kitchen has launched since its inception. The brand’s first original series, GK Now, stars Akilah Hughes and Mike Lockyer.

Scripps is best known for its lineup of cable channels, which includes HGTVFood NetworkTravel Channel, and Cooking Channel. “With Famous Food Truck and all the content on Genius Kitchen, we are bringing in social influencers and digital talent who appeal to younger viewers raised on YouTube and social media,” said Rich Lacy, SVP of Genius Kitchen, in a press release.

Genius Kitchen currently has close to four million followers on Facebook. One of its video recipes, for “pizza skulls,” has been viewed more than 70 million times.

Share
Published by
Sam Gutelle

Recent Posts

The Lana’s Life x Claire’s partnership is a Roblox giveaway blended with real-world retail

After enduring multiple rounds of bankruptcy filings, Claire's could use a win, and it's hoping that…

20 hours ago

Top 5 Branded Videos of the Week: It’s like if your dad watched The Amazing Digital Circus

'Tis the season for festive holiday beverages, and some of YouTube's biggest channels are raising…

2 days ago

Have you heard? Hollywood gets more creator horror while Dan Clancy gets in a dig at TikTok.

Each week, we handpick a selection of stories to give you a snapshot of trends,…

5 days ago

4chan’s feud with the U.K. previews the future of social media regulations

Stop me if you heard this one before: 4chan and its anti-authoritarian streak are playing a pivotal…

5 days ago

Google, Idris Elba pledge $1 million to bring generative AI to African creators

Can generative AI bridge the access gap that has long held back African creators? Google and Idris…

5 days ago

YouTube joins Mark Rober’s $55 million mission to help teachers spread the good word of STEM

Mark Rober is spending $55 million on a full grade school STEM curriculum that will…

6 days ago