Digital luminaries Hannah Hart, Jérôme Jarre, and Lilly Singh will be honored at the first annual Purpose Awards, which recognizes influencers, brands, and nonprofits that have made a positive impact within their respective communities and across the globe.
The Purpose Awards were created by social marketing agency Force Multiply and Tubefilter — which also produces the Streamy Awards alongside Dick Clark Productions. The Purpose Awards represents an expansion of the Streamys’ two-year-old ‘Social Good Award’ category, and, next month, the inaugural Purpose Awards will honor a total of 16 different individuals and organizations in six different categories.
The Purpose Awards will be held on Sept. 25 at the Conga Room in downtown Los Angeles. The Streamys will broadcast live on Twitter the very next day.
Each Purpose Awards category comprises three honorees. At the event, one creator or organization in each vertical will receive the Inspiration Award, as chosen by a Board of Advisers.
At the same time, the Ad Council will receive the first-ever Legacy Award at the event, which honors a sustained humanitarian effort that goes beyond a single campaign. The Ad Council is being recognized for its Creators For Good initiative, which has helmed campaigns alongside Joey Graceffa, Meghan Rienks, Meg DeAngelis, and Jenn Im, that have targeted 25 social causes and clocked more than 220 million views on YouTube alone.
Check out this year’s full roster of Purpose Awards honorees right here:
Creator Award
Lizzie Velasquez
Company or Brand Award
Ford (Geena Davis Institute on Gender in Media)
Nonprofit or NGO Award
Campaign Award
Uniter Award
Legacy Award
Fanatics Collect is a platform hobbyists use to buy, sell, and grade trading cards. Now,…
'Tis the season for festive holiday beverages, and some of YouTube's biggest channels are raising…
Six years ago, Quibi bet its entire business model and nearly $2 billion on the…
There's been a lot of chatter lately about the increasing interweave of the creator industry…
Creators have already established themselves as the next generation of professional sports broadcasters. Can they…
Three years after Epic Games launched the Unreal Editor for Fortnite (UEFN), creator payouts associated…