Hila Klein, who is one-half of the husband-and-wife YouTube comedy and commentary duo h3h3Productions is gearing up to launch her very own fashion line.
The collection, dubbed Teddy Fresh, is dropping “soon,” per a tweet
from Hila’s husband, Ethan (that has been liked more than 36,000 times), in which he’s donning a multi-colored sweatshirt with a red logo of a cartoon teddy bear. Other glimpses at the line have emerged from Twitter: A tweet from Vsauce3 host Jake Roper, for instance, showcases a baseball cap from the collection, while a post from Teddy Fresh’s official account showcases a white T-shirt with various hand-drawn bears.It’s unclear whether Teddy Fresh is a standalone venture from h3h3productions existing merch line, which the couple vends alongside Spreadshirt and features whimsical sketches on T-shirts, hoodies, mugs, mousepads, and more. Hila is also a talented artist, who sells her original works — including this $5,000 Scientology Is A Lie marker drawing — online. Prints are available for $22 a pop.
In April, amid the YouTube Adpocalypse, h3h3 said it was shifting priorities away from its flagship YouTube channel in order to focus on more steadily lucrative opportunities — and a hotly-anticipated clothing would seem to fit that bill. At the time, in addition to live tours and stand-up comedy, Ethan also said that the duo would allocate more programming muscle to Twitch.
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