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New VideoBomb App Lets Users Insert Themselves Into Popular Music Videos

“Videobombing” involves inserting oneself into a video that is focusing on something else (this is my personal favorite example.) The act — a close cousin of photobombing — is the basis for a new app called VideoBomb, which is now available through the App Store.

VideoBomb features a library of 47,000 clips, including music videos from the likes of Miley Cyrus, Luke Bryan, and DJ Khaled. Users can import their own footage into the app and splice it into the original video to create their own videobombs. Non-paying users can only doctor 15 or 30-second portions of the original music videos; unlocking entire songs for your videobombing purposes will run you $1.99 for each track.

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“VideoBomb was created to engage fans on a unique level by placing them in their favorite videos and in turn, strengthen the artist-to-fan experience,” said VideoBomb co-founder and CEO Chad D. F. Marcum

in a press release. “We’re excited to provide our users with a tool in the palm of their hands that allows them to express themselves creatively, in ways they can’t get anywhere else.”

To help promote their new product, the VideoBomb team traveled to Nashville for the CMA Music Festival. While there, it enlisted Hayley Orrantia of the ABC sitcom The Goldbergs, who created a video within the app. VideoBomb employees also created a cut of their own as part of their efforts to show off VideoBomb around the Music City.

VideoBomb’s developer is Ripple Music, based in Nashville. As noted when VideoBomb emerged out of stealth mode last year, Marcum and his team have been working on the app since 2013.

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Published by
Sam Gutelle

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