News

YouTube Announces Updates To Its Comment System

YouTube‘s infamous comment section has gained a reputation as a breeding ground for hate, abuse, and many other unsavory things, but a series of upcoming changes could make it a more pleasant environment for creators and their fans. At VidCon, YouTube announced that channel owners will be able to pin important comments, add gifs to their replies to fans, and let their close followers serve as comment moderators.

YouTube CEO Susan Wojcicki, who announced the changes, didn’t offer many specifics about how the new comment system will work. “We’re also working to improve comments by giving creators more flexibility to pin a comment at the top of their videos, include GIF’s in responses and even delegate comment moderation to their trusted fans,” she said during her keynote address.

It is the last of those three updates — the launch of a more robust set of comment moderation tools — that could have a huge impact on the relationship between creators and their fans. Top YouTube stars like PewDiePie

and Boogie2988 have spoken out about the negative impact hateful comments have had on them, and some creators, such as TotalBiscuit, have turned off comments on their videos entirely. By letting fans serve as moderators, YouTube will create a middle ground between the acceptance of hateful speech and the complete removal of comments altogether. Soon, superfans will be able to keep the discussion civil while creators focus on producing videos.

Subscribe to get the latest creator news

Subscribe

The launch date of YouTube’s comment section update has not yet been announced.

Photo credit: FilmMagic for YouTube

Share
Published by
Sam Gutelle

Recent Posts

YouTube is starting to test a “Top Fans” distribution option limited to the uppermost 1% of viewers

Platforms like Patreon and OnlyFans let creators distribute paywalled videos that can only be watched…

49 minutes ago

MrBeast’s build kits are in the (Kids) Club at a Lowe’s location near you

There's a new creator-led line of monthly build kits arriving at a major home goods…

3 hours ago

After 10 years and 50 million subscribers, now’s the time for Genevieve’s Playhouse to hit the toy aisle

Growing a YouTube channel to 50 million subscribers is no small feat, but Genevieve's Playhouse…

1 day ago

Spotify is doing creator memberships, and also AI-generated podcasts

The global podcast industry raked in $9.2 billion last year, surging 27% from 2024. That's…

1 day ago

Are male and female social media accounts floating in gendered political bubbles?

On the heels of a study that examined political polarization on social media feeds, a…

1 day ago

Zohran Mamadani’s Twitch show brings government “where New Yorkers already are”

Zohran Mamdani's social media presence played a crucial role in his victorious campaign to become…

1 day ago