Soccerific Love Football Channel, Chevron Fight AIDS On YouTube

December 1st is World AIDS Day, and while first world countries have discovered groundbreaking ways to limit the disease, it is still a huge problem, especially in the less developed parts of the globe. There are 34 million HIV-positive people in the world, and almost 23 million of those people live in sub-Saharan Africa. To help spread awareness for the dangerous disease, several channels have released focused efforts to help stop one of history’s largest pandemics.

The Chevron company has sponsored a filmmaking contest on its YouTube channel

. The oil giant invited independent creators to make short films with about ‘why AIDS is going to lose.’ Though some wondered whether the campaign intended to guide viewers away from big oil’s negative impact on the planet, it is still a socially just act from a company that has long contributed to the battle against HIV/AIDS. On World AIDS Day, the featured content on the Chevron channel’s homepage consisted of the ten winners. The first place video, by Seattle-based production team The Emerald Collective, is hardly groundbreaking but does get its point across.

Subscribe to get the latest creator news

Subscribe

Elsewhere on YouTube, the soccer-oriented Love Football channel partnered up with Grassroot Soccer, an HIV prevention program, to release a full slate of education programming on World AIDS Day. Love Football, which normally features highlights and featurettes, has provided a platform for Grassroot Soccer’s documentaries, informative videos, and kinetic typography graphics.

AIDS has now been around for more than 30 years, but through continued efforts to spread awareness, it may soon cease to be a pandemic and become a relic of the past. Kudos to these channels for showing us why AIDS is going to lose.

Share
Published by
Sam Gutelle

Recent Posts

Creators on the Rise: Celestial Sylvia reads the danger all around us

Welcome to Creators on the Rise, where we find and profile breakout creators who are…

19 hours ago

TikTok, UMG re-up licensing agreement, bringing artists like Bad Bunny back to the app

TikTok and Universal Music Group (UMG) have settled their dispute. The two parties have agreed on a…

20 hours ago

TikTok is bringing “tentpole moments” to its premium ad product Pulse Premiere

Amidst political turmoil in the U.S. and abroad, TikTok addressed brand and agency representatives at the 2024 NewFronts.…

21 hours ago

With 500,000 sellers in the U.S. alone, TikTok touts the safety features of its Shop

Amidst a chaotic week at TikTok, the app took some time to acknowledge its growing community…

2 days ago

Wesley Wang’s viral short film got 4.4 million views. A feature adaptation is in the works.

Nothing, Except Everything is getting a big-screen treatment. That's the name of a short film that…

2 days ago

Creators on the Rise: Giulia Amato on faith, finding her niche, and getting up at 4 a.m.

Welcome to Creators on the Rise, where we find and profile breakout creators who are…

2 days ago