It’s time to get your DanceOn.

America’s Best Dance Crew‘s D-trix will judge is executive producing a new weekly interactive dance competition show, D-trix Presents Dance Showdown, featuring YouTube’s biggest names battling it out for the title of ‘Dance Showdown Champion’ and $25K. Contestants include Obama Girl, Hannah Hart, Tay Zonday, ItsKingsleyBitch, xJawz, and Good Neighbor.

The show debuts today on YouTube Original Channel DanceOn, the global entertainment network for dance, championed by superstar partners like Madonna. DanceOn was selected as part of YouTube’s $100 million original content initiative.

Subscribe to get the latest creator news

Subscribe

The show will also feature So You Think You Can Dance winner Lauren Froderman, the star of E’s The Dance Scene Kherington Payne, 2012’s Superbowl Halftime Show choreographers Napoleon and Tabitha D’Umo, Beyonce’s lead dancer, Bryan Tanaka, and YouTube dancing prodigy Ian Eastwood, who will mentor and choreograph the contestants, for whom audiences will get to vote after the first performance on Thursday, April 19.

“Dance is a staple in today’s mainstream pop culture on television, in video games, and certainly online—so we’re excited to unite YouTube creators and America’s favorite choreographers with an online dance program that puts voting in the hands of our YouTube audience,” said Amanda Taylor, Founder and CEO of DanceOn. “From hip hop to dubstep, viewers will be thrilled by the unique dance routines as well as the trials and tribulations these entertaining personalities face as they compete for the ‘Dance Showdown Champion’ title.”

DanceOn’s lead investors include Allen DeBevoise, CEO of Machinima and Guy Oseary, principal of Untitled Entertainment, and manager to top celebrities including Ashton Kutcher, Penelope Cruz, and Blake Lively.

RELATED VIDEO

Share
Published by
Drew Baldwin

Recent Posts

After cutting 15% of staff and saying goodbye to its CEO, Peloton must figure out what’s next

Peloton is dismissing a chunk of its workforce, including its top executive. Barry McCarthy announced that he is…

2 days ago

Meta is using AI to power brand and creator matchmaking on Facebook and Instagram

Meta is looking to improve creator and brand experiences on its platform by investing in AI. The…

2 days ago

Bob Does Sports cracks a cold one with new “Have a Day” tequila line

Bob Does Sports, the self-dubbed home of "brilliantly dumb sporting adventures" hosted by Robby Berger,…

2 days ago

Billion Dollar Boy launches biz dev community for creators with flagship location in London

Influencer marketing agency Billion Dollar Boy is launching a new membership community that's "dedicated to…

2 days ago

Millionaires: Giulia Amato on faith, finding her niche, and getting up at 4 a.m.

Welcome to Millionaires, where we profile creators who have recently crossed the one million follower…

2 days ago

Creators on the Rise: Celestial Sylvia reads the danger all around us

Welcome to Creators on the Rise, where we find and profile breakout creators who are…

3 days ago