YouTube Prepares For Super Bowl Ads

With a little over two weeks to Super Bowl XLVI, the countdown is on.

YouTube’s Super Bowl Ad Blitz, a contest started back in 2009 in which viewers vote on their favorite Super Bowl ad, is expanding its coverage of the big game with its Ad Blitz Pre-Game program, which features news coverage, party tips and videos from YouTube partners, like  fan-friendly recipes from food partners like FoodWishes and AverageBetty, and football news, opinions and predictions from partners like ProFootBallWeekly, and JRSportBrief.

Subscribe for daily Tubefilter Top Stories

Subscribe

The Ad Blitz Pre-Game

will serve as the warm-up for the Ad Blitz extravaganza which kicks off February 5. Since advertisers pay millions of dollars for air time during commercial breaks, they pull out all the stops to make sure their money is well spent—and advertisers compete for the most talked about spot after the game. Last year, as the commercials aired on FOX, Hulu made them available online on its Ad Zone widget, which also featured fan voting.
Share
Published by
Drew Baldwin

Recent Posts

YouTube just made a Shorts deepfake machine so creators don’t have to be in their own videos

Hey YouTubers! Do you want to be rid of the pesky chore of actually appearing…

1 day ago

Have you heard? Gaming Historian says so long, Ms. Rachel sells shoes, and TikTok ad exec moves on.

Each week, we handpick a selection of stories to give you a snapshot of trends,…

1 day ago

NAB Show wants to be the meeting ground for creators and legacy entertainment: “These two segments have so much to offer each other right now”

Back in 2024, the National Association of Broadcasters recognized the importance of content creators by…

1 day ago

Hoorae returns to Issa Rae’s web series roots with “Screen Time” microdrama

Too much screen time can be a dangerous thing, and Hoorae is taking that idea literally. The…

1 day ago

Kylie Jenner brings “star power and aura” to hydration product k2o, launched in tandem with Night

The latest product backed by Night's venture studio emerged out of a partnership between the creator…

2 days ago

Hollywood has a lot to learn from creator animators (and their IPs), YouTube says in latest Culture & Trends report

Indie animation is flourishing on YouTube. From the pop culture juggernaut that is The Amazing…

2 days ago