The exclusive distribution deal, along with the sponsorship from Sprint which was announced last November has
been renewed, though presumably at a higher upfront rate than before. As Felicia told us in a recent interview, she and the team at Knights of Good seem happy about having Microsoft on board:Day: It’s an amazing opportunity. We turned down DOZENS of deals for the show because I wanted to retain creative autonomy, rights and keep the grassroots spirit of the show, as well as partner with a person who could distribute on a global level. Xbox has been a fantastic partner in enabling us to grow the show and up our production values, I can’t think of a better pairing.
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