Expect way more boxing matches featuring influencers, like Logan Paul's exhibition with Floyd Mayweather, or this weekend's Social Gloves. The money's too good, the stakes too low, the chance for new fans, deals, and sponsors too big.
social gloves
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‘Battle Of The Platforms’ Boxing Event Reportedly Lost $10 Million As Fighters, Investors, Producers Seek Payment
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Insights: Punch-Drunk Over Social Media’s Pugilistic Profit Plans
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YouTube And TikTok Stars To Face Off In Inter-Platform Boxing Battle, Starring Austin McBroom, Bryce Hall
The latest big-ticket boxing event has been announced, in which influencers from both YouTube and TikTok will face off against one another in a new franchise called Social Gloves: Battle of the Platforms.
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