snapchat

• Snapchat Adds Lineup Of Lenses For Dogs
• Snapchat Original Content Head Sean Mills Says App “Brings An Audience That Nobody Else Has”

  Snapchat may have recently lost its top content exec, longtime VP Nick Bell, but the company is moving full speed ahead with its original programming ventures.

  
• YouTube Is Hard. So Creators Are Starting To Do ‘Vlogmas’ On Their Instagram Stories.

  Vlogmas, a grueling YouTube tradition in which creators -- typically lifestyle and family vloggers -- commit to posting every day during the month of December until Christmas, is already in full swing. However, this year’s iteration has arrived with something of a twist.

  
• YouTube Expands ‘Stories’ Feature To All Creators With At Least 10,000 Subscribers

  Now, any creator with at least 10,000 subscribers will be able to create Stories -- a feature that the video giant launched late last year as Reels. Stories serve as a means for creators to interact with viewers between flagship video posts.

  
• Snapchat Teams With Gleam Futures On Marcus Butler-Fronted Original Series
• Snapchat’s PR Firm Sues Influencer For Breaching Terms Of $60,000 Brand Deal
• Snapchat Content Chief Wants To Foster Creator Ecosystem Like On YouTube, Vine — And He’s Unimpressed By IGTV
• Snapchat Helped Register Nearly Half A Million Voters Ahead Of Midterm Elections
• Snapchat Just Released A Meme-Filled Set Of Lenses For Cats
• Snapchat Envisions TV For The Mobile Era With Slate Of A Dozen ‘Snap Originals’
• YouTube To Net $3.4 Billion In U.S. Ad Revenues This Year (Study)
• Soon You’ll Be Able To Use Your Snapchat Camera To Shop For Goods On Amazon