promotions

• YouTube is giving some creators a new way to promote their channels
• TikTok Test Will Let Creators Pay To Promote Their Own Videos On The ‘For You Page’

  TikTok has confirmed to Tubefilter that it is hosting a test -- which is not yet widely available, a spokesperson said -- that enables creators to pay to promote their videos on its 'For You Page'.

  
• Rooster Teeth Ups Doreen Copeland To VP Of Production, Names New Animation Co-Heads

  Following a sweeping reorganization in September that saw digital vet Jordan Levin ascending to general manager of Rooster Teeth, as three of the company’s co-founders -- Matt Hullum, Geoff Ramsey, and Burnie Burns -- stepped into creatively-focused roles, the Austin-based digital outfit today announced several more leadership changes.

  
• Animation Hub Frederator Names New Director Of Networks, Bolsters YouTube Talent Management Team

  Media company Frederator Networks, which has produced hit animated shows like Bee and Puppycat, Bravest Warriors, and Netflix’s Castlevania, announced today that it has promoted Fullscreen alum Kenneth Ash, who’s been with Frederator for a year, to director of networks, social video strategies, and operations.

  
• Complex Promotes 3 Top-Tier Executives Within Video Unit
• New Form CEO Kathleen Grace Announces Slew Of Mid-Year Promotions (Exclusive)