moat

• Twitch Teams With Analytics Provider Moat To Measure Its Unblockable ‘SureStream’ Ads
• Pinterest Integrates Autoplay Video Ads Into Home Feeds, Search Results

  Pinterest launched video ads last August, and began testing autoplay video ads in November, though they were initially relegated to the ‘Explore’ section.

  
• YouTube Plans Audit To Prove To Marketers That Its Ads Are Effective

  YouTube is working with the Media Rating Council to ensure that the data it sends to third-party measurement tools is properly audited.