investment

• The sun never sets on the Sidemen empire
• FOX looks to build creator franchises with investment in Whalar’s Lighthouse

  Through an investment in Whalar Group's Lighthouse space, FOX will look to build franchises alongside digital-native creators.

  
• Artistic AI startup Promise goes full speed ahead, lands Google investment and partnership

  Promise, a generative AI startup led by Dave Clark, George Strompolos, and Jamie Byrne, has landed an investment from Google and others.

  
• Creator company Whalar soars to $400 million valuation with strategic investment

  Creator agency Whalar has landed an investment from Marc Benioff, Shopify, and Neal H. Moritz. The deal comes with a $400 million valuation.

  
• Right-leaning streaming hub Rumble heads to crypto land to secure $775 million investment
• Dude Perfect lands nine-figure private equity deal to fund its next phase of growth
• YouTube car guru Doug DeMuro soups up his auction platform with $37 million in fresh funding
• UTA has invested in Cameo, Bounty, and Rally. It plans to keep funding the creator economy.
• Charli and Dixie D’Amelio are getting down to business after raising $6 million
• Creator-facing music platform Slip.stream just raised $7.5 million. One of its investors is one of the ‘Big Three’ labels.
• Made In Network will support its creators with $50 million investment
• Rhett and Link are investing in creators who “have the ability to scale.” Their latest target is musician Daniel Thrasher.