interactive advertising bureau

• Digital Video Ad Revenue Increases To $1.5 Billion In First Half Of 2014
• Online Video Ad Revenue Is Up 24% In The Past Year

  A report by the IAB (and prepared by PwC US) reveals that the online video advertising industry made $1.3 billion revenue during H1 2013.

  
• 45 Million Unique Viewers Watch Professional Online Content Each Month

  The IAB has released a study about original professional online video (OPOV), which has 45 million monthly US uniques (25% of all viewers).

  
• Changing Of The Guard Announced For Digital Content Newfronts

  The Interactive Advertising Bureau trade group will run the 2013 Digital Content Newfronts, an upfront for digital networks and advertisers.