ecommerce

• Amaze’s new integration will let creators reach their “full income potential on TikTok Shop”
• Patreon is giving creators a new way to earn money from their fans

  Patreon users can now allow their fans to subscribe for free. They can also sell products directly to patrons with a Commerce feature.

  
• YouTube is bringing its live shopping tools to Korea through a brand-new channel

  YouTube is hoping to grab a piece of Asia's lucrative ecommerce market by launching a live shopping channel in South Korea.

  
• Twitch has launched shoppable streams. Now third-party brands like Refinery29 are joining the fun.

  Fashion brand Refinery29 is the first third-party company to host a shoppable live stream on the Amazon-owned platform Twitch.

  
• PewDiePie is rebranding, and Amaze is helping him pick his new direction (Exclusive)
• YouTube’s new Partner Program standards are tailored to live-streaming creators
• TikTok Shop is struggling to catch on in the West, but it’s a hit with some indie authors
• Is the threat of a TikTok ban slowing down the U.S. rollout of the app’s ecommerce hub?
• Klarna is the latest company trying to bring social shopping to the Western world
• YouTube thinks affiliate tags are “the most beneficial way for creators to earn money at scale”
• More than 100,000 YouTube channels are linked to stores
• Does #FoodTok actually try viral recipes? It depends on the dish.