creator originals

• Twitter’s Creator Ads Are Working, Study Finds Users’ Purchase Intent Rises By 88%
• Twitter’s Niche Moves Into Non-Branded Content With Josh Peck, Miel Bredouw, More

  Creator Originals will enable several former Vine luminaries -- including Josh Peck, Sara Hopkins, Matt Cutshall, Aaron Chewning, and Miel Bredouw -- to develop non-branded shows that marketers can sponsor via in-stream (or pre-roll) ads.