Comscore

• Comscore says ChatGPT’s LLM market share is shrinking as Google Gemini advances
• TikTok Added 12 Million Unique U.S. Visitors In March, As Watch-Time Surges In Quarantine (Report)

  Have you been obsessively scrolling TikTok this quarantine? You’re far from alone. The micro video platform, owned by Chinese internet giant Bytedance, added more than 12 million unique U.S. visitors in March, for a total of 52.2 million, per a recent eMarketer report, citing figures from Comscore.

  
• Twitch Partners With Measurement Firm Comscore To Amp Up Ad Data

  Twitch is looking to beef up its ad business.

  
• Report Shows Cord Cutters Still Love Netflix, But Hulu’s OTT Users Are More Engaged

  The latest data from ComScore shows that while Netflix has a great share of watch time among OTT consumers, Hulu's OTT viewers are more engaged.

  
• More Than Half Of All Over-The-Top Viewers Stream YouTube On Their TVs (Study)
• YouTube Further Updates Ad Safeguards As Google Business Chief Says Problem Is “Small”
• comScore Will Now Provide Mobile Viewership Stats To YouTube Partner Channels
• Facebook Unveils New Ad-Planning Tool, Expanded Third-Party Measurement Partnerships
• Between 2015 And 2016, YouTube Watch Time Tripled Among Users 55 And Older
• With 318 Million Monthly Viewers, BroadbandTV Tops Comscore’s Network Rankings
• ComScore Releases Analytics Product To Track Both TV And Digital Metrics
• BroadbandTV Signs Deals With YouTube Stars DaveyWavey, Rclbeauty101