Branded

• Fullscreen Partners Create Cover Songs To Support ‘Annie’
• U By Kotex To Sponsor Another Season Of Vampire Web Series ‘Carmilla’

  U by Kotex is sponsoring a second season of 'Carmilla', a branded web series based off a 19th-century novella and set in modern times.

  
• Nike’s World Cup Videos Lead YouTube’s Top Ten Ads Of 2014

  Two videos from Nike related to the World Cup led YouTube's list of the top ten branded videos on 2014, which are compiled in a "Rewind".

  
• Tour Company Topdeck Launches “World’s First Snapchat Travel Show”

  Tour company Topdeck Travel has teamed up with YouTuber Jimmy Hill for 'Topdeck Snaps', a branded travel series debuting only on Snapchat.

  
• UK Ad Standards Watchdog Demands Disclaimers From YouTube Creators
• Study: “Gadgets” Not Worth The Price For Branded YouTube Channels [INFOGRAPHIC]
• Hulu’s Former Head Of Branded Content Has Left The Company
• Roman Atwood And TigerDirect’s Positive Prank Fixes Up An Orphanage
• GoPro Hires Former Guggenheim Exec Zander Lurie As SVP Of Media
• Shakira Stars In Branded Web Series For Fisher-Price
• Novo Nordisk Taps Michael Stevens Of Vsauce As A Diabetes Educator
• Ricky Dillon, Andrea Russett Star In Sour Patch Kids’ Scripted Series