Alloy Entertainment

• India to get big influencer boxing moment with Logan Paul/Conor McGregor fight
• Instagram turns creator-led channels into two-way streets

  Instagram has added Replies and Prompts to its broadcast channels to allow fans to respond to their favorite creators.

  
• As seen on TikTok Shop: A new IRL store is selling your fave FYP finds

  A company named Outlandish is testing whether real-world retailers will check out a store filled with TikTok Shop live streamers.

  
• Alloy Digital and Break Media Officially Merge To Form Defy Media

  Alloy Digital and Break Media have officially announced that they will merge to form Defy Media, which will aim at a young male demographic.

  
• Alloy Digital, Break Media Plan To Merge To Form Defy Media
• Now One Year Old, Smosh Games Has 3.2 Million Subs, 428 Million Views
• Alloy Digital Partners Two Upcoming Series With GroupM
• YouTube Millionaires: “Smosh Voice” Gets Animated On Shut Up! Cartoons
• Smosh Looks To Raise $250,000 On Indiegogo For ‘Food Battle’ Video Game
• Kurt Hugo Schneider Plays Coke Bottles, Will Make You Say ‘Ahh’
• Smosh, Collegiate Businessmen, EDM Headline Alloy/DBG Newfront
• Digital Upfronts Tuesday: Tubefilter’s Guide to NewFronts Presentations and Parties