News

• The UK wants to measure YouTube more like TV
• Have you heard? Jake Paul gets litigious, brands get in on #RushTok, and ‘Baman Piderman’ returns.

  Jake Paul doesn't want you to accuse him of fixed fights, Skims wants you to watch #RushTok content, and Baman and Piderman want a sandwich.

  
• Through a U.K. TV show, Snap creates use case for AR

  Snap is integrating augmented reality (AR) elements into 'Seven Wonders of the Ancient World,' a docuseries on the U.K.'s Channel 5.

  
• A TV ad group wants YouTube to clean up its slop. Can it?

  The Video Advertising Bureau has asked YouTube to do more to police unauthorized reuploads of copyrighted material.

  
• Top 5 Branded Videos of the Week: Here be dragons
• YouTube’s support for LA wildfire relief includes $3 million fund for local creators
• TikTok learned that building a music service is hard, so it’s integrating YouTube instead
• Two creator funding platforms just crossed $10 billion in payouts
• Want to know why ESPN hired Katie Feeney? Count the views.
• France’s Prime Minister wants support for his budget cuts, so he explained them on YouTube
• 20 years of YouTube: In 2019, MatPat delivered a eulogy for the MCN era
• Will the WGA unionize the writers of YouTube?