News

• TikTok, Meta, Snap team up to protect teens (and themselves)
• Have you heard? MrBeast’s critic walks it back, creators go south, and ‘Hawk Tuah’ gets a podcast

  Creators like MrBeast, Marques Brownlee, Nadeshot, and Alexandra Botez factor into this week's rundown of creator economy headlines.

  
• Elon Musk wants X’s gaming program to be the new Kick

  X Gaming is working with streamer partners like Dream, Sapnap, MrSavage, and Hikaru Nakamura to improve its live infrastructure.

  
• Taylor Swift’s Kamala Harris endorsement drove 400,000 people to vote.gov in 24 hours

  Taylor Swift drove more than 400,000 visitors to vote.gov after her endorsement of Vice President Kamala Harris. Plus, schmoyoho.

  
• The shutdown of a Russia-backed media company raises new questions about political influencers
• International creators are crushing it on YouTube. Now they can use non-English handles.
• Want to comment on a trending YouTube Shorts clip? Now you can ‘Add Yours’ in response.
• Influencer marketing firms unite as gen.video acquires Bounty
• Marques Brownlee wins frisbee world title, returns to YouTube in time to cover the new iPhone
• MTV’s VMAs look to next generation with WhatsApp voting, TikToker cameos
• FX’s new ‘English Teacher’ got his start on YouTube
• TikTok is going back to Washington (on a hockey jersey)