Branded Entertainment

• Will Obama and Boehner Sip Slurpees at 7-Eleven’s Summit?
• eBay’s ‘Unwrap Attack’ Markets Kids’ Christmas Present Freakouts

  Samantha Bee from The Daily Show is the star of an eBay web series that showcases the phenomenon of kids who get really excited when opening holiday gifts.

  
• ‘ControlTV’ Tries to Define Reality on the Web

  A look inside branded web series ControlTV from creator Seth Green

  
• Bing Searches for Branded Content

  Bing, Electus, Ben Silverman, and the New York Television Festival are teaming up for at $25,000 pilot competition dubbed "The 'Bing' Decisions Project."

  
• Who Needs TV Networks? Mattel Grabs Whitney Port and Goes Right to Hulu
• Interview: Madd Chadd on Becoming ‘The LXD’s Robot-Loving Badass
• ‘The LXD’ Ready For Its Villains to Shine in Season 2
• Sony PlayStation Lands Big Brands for ‘The Tester’ Season 2
• Zach Galifianakis Gets Bruce Willis ‘Between Two Ferns’
• ‘The LXD’ Season 2 ‘Secrets of the Ra’ Premieres October 27
• Diesel’s ‘Not For Running’ Series Kicks Ass
• Ford Plays Reality Card with ‘Focus Rally: America’