Branded Entertainment

• Bing Searches for Branded Content
• Who Needs TV Networks? Mattel Grabs Whitney Port and Goes Right to Hulu

  Mattel is heading right Hulu to launch an 8-episode half-hour reality web series to re-introduce Barbie's beau Ken to an older audience.

  
• Interview: Madd Chadd on Becoming ‘The LXD’s Robot-Loving Badass

  Interview with Chad 'Madd Chadd' Smith star of The Legion of Extraordinary Dancers (The LXD) on Hulu

  
• ‘The LXD’ Ready For Its Villains to Shine in Season 2

  Season 2 of popular dance drama web series The Legion of Extraordinary Dancers (The LXD) debuts Wednesday (Oct. 27) on Hulu

  
• Sony PlayStation Lands Big Brands for ‘The Tester’ Season 2
• Zach Galifianakis Gets Bruce Willis ‘Between Two Ferns’
• ‘The LXD’ Season 2 ‘Secrets of the Ra’ Premieres October 27
• Diesel’s ‘Not For Running’ Series Kicks Ass
• Ford Plays Reality Card with ‘Focus Rally: America’
• Orange UK Won’t Catch Old Spice Buzz Without Video
• Q&A: Seth Green On His 24-Hour Live Interactive Reality Experiment ‘ControlTV’
• Travis Betz, aka ‘The Receptionist’, Wins Kia’s Search for Next YouTube Star