Want AI to help you generate ideas? YouTube invites creators to Brainstorm with Gemini.

2 years ago

Google's AI model is helping creators come up with ideas for their videos. A video on the Creator Insider channel…

Hollywood turns to TikTok to fill seats in empty theaters—and it seems like it’s working

2 years ago

Hollywood is having trouble filling theaters, so it's turning to the power of online fandom, hoping digital content creators can…

ByteDance is getting into AI text-to-video. Can it avoid the issues that have plagued OpenAI?

2 years ago

The generative AI industry is in the midst of a contentious moment, but that turmoil isn't stopping ByteDance from throwing its hat…

Indian creators are dominating YouTube Shorts to the tune of 1 trillion views

2 years ago

At the YouTube Brandcast event in India, Neal Mohan put the success of YouTube Shorts in perspective. During his pitch to potential ad buyers, the YouTube…

VTubers want to hold IRL events with fans, too. Hololive is making it happen.

2 years ago

In-person appearances have long been a staple of our industry--a tangible, IRL link between creator and fan that can be…

Views, views, views: Instagram standardizes its metrics to promote a multiformat approach

2 years ago

Creators can look at dozens of different metrics to analyze the performance of their content, but Instagram is putting its focus on…

Prime gets hit with $68 million lawsuit–its biggest one yet

2 years ago

A third lawsuit has hit Logan Paul and KSI's Prime, this one from a beverage bottling partner suing it for…

A year ago, Kai Cenat’s live event caused chaos. With a “huge festival,” he’ll turn over a new leaf.

2 years ago

Kai Cenat's big plans for the future include a "huge festival." That's how the streamer described KC Fest, an upcoming event…

Twitch drops the beat to turn up the volume on its music business

2 years ago

After granting more rights to DJs earlier this year, Twitch is giving music producers their own home on its platform. The Amazon-owned…

Roblox bets on ecommerce by selling tickets to ‘Beetlejuice, Beetlejuice’

2 years ago

The metaverse hype has majorly died down, with companies like Meta (originally Facebook, renamed to ride the trend) moving away…