[Editor’s Note: Tubefilter Charts is a weekly rankings column from Tubefilter with data provided by GospelStats. It’s exactly what it sounds like; a top number ranking of YouTube channels based on statistics collected within a given time frame. Check out all of our Tubefilter Charts with new installments every week right here.]
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MrBeast earned a second-straight #1 finish in the U.S. Top 50, even though his viewership on his main channel fell 12% week-over-week. Both his dominance of the YouTube charts and the volatility of his viewership are par for the course. Once his next video comes out, his traffic is likely to trend in the other direction.
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Other creators in the chart seem to be trending up no matter what they do. In particular, it’s a big moment for creators in STEM, who are climbing the rankings with the same sort of engineering explainers that went viral last year.
Dun-da-dun-da-dun, cre-a-tor gadgets!
For a significant portion of 2024, the most-watched channel in the U.S. Top 50 was MaviGadget, a channel that offers an up-close and personal look at the operation of heavy machinery. MaviGadget’s weekly view count approached one billion over the summer before tailing off toward the end of the year.
Now, we may have been introduced to the next MaviGadget: Craftsman Whale. Like other STEM channels that are thriving on YouTube, this one distills engineering lessons into bite-sized chunks that are ideal for Shorts consumption. I’d guess there’s a lot of overlap between fans of oddly satisfying videos and people who want to watch a railroad track remover in action.
There’s not too much difference between Craftsman Whale and MaviGadget (except that the former channel is apparently run by a large sea mammal). Other STEM creators, however, are finding their own paths to the top. Mark Rober is a perfect example. The popular engineer’s increasing activity on Shorts has given him access to a new audience. He’s now approaching peek weekly viewership with polished, educational science videos of all shapes and sizes.
Do people watch these STEM videos to learn or to enjoy a spectacular show? Answers to that question may vary, but science content on Shorts has been a successful experiment so far.
Channel Distribution
This week, there are 36 YouTube Shorts channels in the U.S. Top 50.
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