[Editor’s Note: Tubefilter Charts is a weekly rankings column from Tubefilter with data provided by GospelStats. It’s exactly what it sounds like; a top number ranking of YouTube channels based on statistics collected within a given time frame. Check out all of our Tubefilter Charts with new installments every week right here.]
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The top six channels in this week’s U.S. Top 50 fall into two neat groups. There are three individual creators among that group, and they’re joined by three family channels.
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The kid-friendly side of YouTube is filled with rags-to-riches stories
Toys and Colors, the week-by-week leader in our U.S. Top 50, is one of several edutainment hubs situated near the top of the charts. It has been a stalwart in our rankings for years, but other sources for all-ages videos are more recent upstarts.
One remarkable story from YouTube’s kid community is LearnToon. Five months ago, the LearnToon channel was brand new and a complete nonfactor in our rankings. But things have changed quickly. LearnToon is now the #8 channel in the U.S. Top 50 with more than 259 million weekly views. Thanks more than five times as much traffic as what it was earning two months ago.
Other U.S. Top 50 entrants who have had huge years include family favorites like Vlad and Niki (#7) and Like Nastya (#11). YouTube is the place where the old meets the new, at least among creators who cater to the platform’s youngest viewers.
YouTube’s music makers are getting sporty
Jason Derulo (#12) and Prvnci (#16) are U.S. Top 50 regulars who are known for applying their music as the soundtrack for viral videos. This week, the channel in between those two hitmakers is taking that strategy and putting an updated spin on it.
NXCRE (#14) is the home of a musician who, according to his official channel description, is an upstart hoping to “climb, scratch, and claw his way back into heaven.” Like Derulo and Prvnci, NXCRE’s path to the top includes a lot of trending Shorts content mixed with his latest releases. But he has been particularly prescient by diving into the world of sports videos. As that category has ballooned, so has NXCRE’s YouTube viewership.
Not all of NXCRE’s Shorts are tied to the world of sports, but most of his top performers fit that bill. Turns out that Caitlin Clark is the next big thing in the short-form world, and this musician figured it out early.
Science is fun for everyone
On YouTube, videos set in the worlds of science, technology, engineering, and math (STEM) are getting more views and public attention than ever before. In the real world, events like Open Sauce are helping scientific YouTubers raise their profiles.
Meanwhile, on the platform itself, the advent of YouTube Shorts is creating new opprtunities for science creators with traditional backgrounds. The king of that community is Mark Rober, who ranks 38thin the latest U.S. Top 50. This week, however, Rober is joined by a new face in the Top 50: Steve Spangler.
Spangler cut his teeth making TV appearances as “America’s science teacher.” Now he’s found a different approach through YouTube Shorts, where he can distill his lessons into minute-long bursts of edutainment.
Spangler’s Sick Science hub is now in the U.S. Top 50 at #40, just two spots behind Rober. With 124.1 million weekly views, Spangler is the new hotness in digital science content, and all he had to do was suck up an egg.
Channel Distribution
This week, there are 42 YouTube Shorts channels in the U.S. Top 50.
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