Categories: YouTube TV

YouTube TV Adds BET, MTV, Comedy Central, Nick In Multi-Year Deal With ViacomCBS

As part of a multi-year distribution agreement with ViacomCBS, YouTube TV is gaining 14 more channels, including popular networks like BET, MTV, Comedy Central, and Nickelodeon.

While Viacom networks have been absent from YouTube TV since its launch, the service has carried CBS broadcast stations — including CBS Sports Network, Pop TV, the Smithsonian Channel, and The CW. Viacom and CBS merged late last year.

In addition to the above channels, YouTube TV — which counts upwards of 2 million subscribers — will also be getting Paramount Network, TV Land, and VH1, launching this summer. At a later date, BET Her, MTV2, Nick Jr., NickToons, TeenNick, and MTV Classic will follow. As part of the deal, YouTube TV will continue to offer Showtime

as a paid add-on, and will also see and expanded partnership on the traditional YouTube platform, though no further details were announced. The financial terms of the agreement also weren’t disclosed.

Subscribe to get the latest creator news

Subscribe

“We are thrilled to have reached an expanded agreement with YouTube TV that recognizes the full power of our newly combined portfolio as ViacomCBS,” Ray Hopkins, the president of U.S. networks distribution for ViacomCBS, said in a statement. “Google has been an excellent partner, and we look forward to bringing even more of our entertainment networks to YouTube TV subscribers for the first time.”

Share
Published by
Geoff Weiss

Recent Posts

After cutting 15% of staff and saying goodbye to its CEO, Peloton must figure out what’s next

Peloton is dismissing a chunk of its workforce, including its top executive. Barry McCarthy announced that he is…

3 days ago

Meta is using AI to power brand and creator matchmaking on Facebook and Instagram

Meta is looking to improve creator and brand experiences on its platform by investing in AI. The…

3 days ago

Bob Does Sports cracks a cold one with new “Have a Day” tequila line

Bob Does Sports, the self-dubbed home of "brilliantly dumb sporting adventures" hosted by Robby Berger,…

3 days ago

Billion Dollar Boy launches biz dev community for creators with flagship location in London

Influencer marketing agency Billion Dollar Boy is launching a new membership community that's "dedicated to…

3 days ago

Millionaires: Giulia Amato on faith, finding her niche, and getting up at 4 a.m.

Welcome to Millionaires, where we profile creators who have recently crossed the one million follower…

3 days ago

Creators on the Rise: Celestial Sylvia reads the danger all around us

Welcome to Creators on the Rise, where we find and profile breakout creators who are…

4 days ago