James Charles may not want fans to show up at his house unbid, but he’s clearly grateful when they flock to his public appearances in hordes.
Charles traveled to Toronto over the weekend to headline the opening of the first-ever Morphe storefront in Canada. Charles recently collaborated with the socially savvy beauty brand to great success with the launch of a blockbuster eyeshadow palette that is currently sold out and pending a third restock. “I just got word that over 10,000 sisters showed up for today’s Toronto meet and greet,” he tweeted on Saturday. “That is a new record for me. Thank you so much for your constant love and support.”
Charles shared a video of himself cutting the ribbon on the new store, and also showcasing the enormous crowds that appeared to fill the entire mall. Fellow creators from outside of the makeup world — including Alfie Deyes, Philip DeFranco, and Tom ‘ProSyndicate’ Cassell — expressed their amazement.
Charles, who is just 19, counts both 13 million YouTube subscribers and Instagram followers. He was crowned the top ‘Beauty Influencer’ at this year’s People’s Choice Awards, and recently collaborated with social megastar Kylie Jenner on a makeup tutorial.
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