Fund This: Food Blogging Blended With Dark Comedy Is The Recipe For ‘Nutritiously Nicola’

Welcome to the Fund This column! Each week, we’ll look at a planned web series or other online video project currently in search of funding on crowdfunding sites. We’ll tell you what the series is all about and explain why it is worth your money. Do you have a project that’s currently being crowdfunded? Contact us to let us know and we may feature it in upcoming installments and check out previous installments right here.

Project Name: Nutritiously Nicola

Asking For: $20,850 through Kickstarter

Subscribe for daily Tubefilter Top Stories

Subscribe

Amount Raised Thus Far (At Time Of Post): $13,023

Days Remaining In Campaign (At Time Of Post): 26

Description: Here at Tubefilter, we’re huge fans of web series that marry comedy to food, and the latest example of that genre comes from across the pond. Creator Natalie Bray is working with her colleagues at Double Yay Productions on Nutritiously Nicola, a show about a food blogger who looks to build her career while battling her eating disorder.

In Nutritiously Nicola, Bray will portray the titular character, who is looking to share her healthy eating secrets while keeping up with her changing neighborhood and facing her personal demons. That may not seem like the recipe for uproarious comedy, but Nutritiously Nicola‘s Kickstarter page confidently brands the series as a “dark, filthy and fast-paced satirical comedy.” The goal is to raise enough money to produce six 7-10 minute episodes.

As Bray explains in her pitch video, much of Nutritiously Nicola 

is based off her own battle with an eating disorder:

Creator Bio: Double Yay is a collective of female creators based in the UK. According to its website, the studio takes its name from the idea that the first “yay” is finding a series you enjoy and second is realizing it has well-rounded female characters.

Best Perk: Nicola will help out backers who contribute at least 50 quid (approximately $65) by making a healthy version of their favorite unhealthy recipe. She may have trouble with my favorite recipe, which is just four pieces of bacon stacked on top of one another.

Why You Should Fund It: The cross-section between health-conscious eating and comedy has been a digital goldmine in recent years, with shows like Eat Our Feelings and The Katering Show shining through as particularly strong examples. Nutritiously Nicola, for its own part, is an ambitious piece of work that is looking to unite a disparate array of themes while providing plenty of laughs along the way. Based on the sleek composition of the campaign and the passion of its creators, there’s reason to feel confident that the ladies of Double Yay will accomplish what they’ve set out to do.

Got a crowdfunding campaign you’d like to see featured in Fund This? Be sure to contact us here.

Share
Published by
Sam Gutelle

Recent Posts

Have you heard? Kurzgesagt is not AI, John Nellis goes dancing, and Baby Shark’s K-pop idol.

Each week, we handpick a selection of stories to give you a snapshot of trends,…

1 day ago

As social media lawsuits move forward, is Section 230 facing an existential threat?

In 2026, Section 230 of the Communications Decency Act of 1996 is celebrating its 30th birthday. At…

1 day ago

The World Cup put creators on the broadcast. Can KSI replicate that strategy for the club he co-owns?

When Greater London soccer club Dagenham & Redbridge FC begins its campaign for the 2026-27 season,…

1 day ago

Spotify is cracking down on AI slop, but prompters can still post their generated music if they build a personal brand around it

Spotify is adding its own "seems like AI slop" button. Like YouTube, Instagram, LinkedIn, and…

2 days ago

OnlyFans investor says it will “never use AI in any capacity to disrupt creators”

OnlyFans' newest investor is talking up his future plans for the platform--including promising that it…

2 days ago

Influencer endorsements have created a campaign finance loophole. A proposed law would close it.

At this point, it's become clear that social media creators will play pivotal roles in…

2 days ago