A Look At The NewFronts Through The Lens Of Tubefilter’s Snapchat

The 2016 Digital Content NewFronts are over. Two weeks’ worth of dog and pony shows produced by digital platforms and media companies to educate, entertain, and entice advertisers to spend an ever-increasing percentage of their budgets on digital programming commenced on May 5, 2016 with executive discussing the dearth of premium programming at a MediaLink breakfast and concluded on May 13, 2016 with a quick look at Mashable’s expanded video efforts

In between we learned about Ellen DeGeneres‘ expanding video efforts with a very prominent YouTube star, Hulu‘s imminent skinny bundle, Hearst‘s Facebook Live ambitions, National Geographic‘s Instagram skills, and a number of other metrics and content initiatives meant to separate each individual platform, publisher, and/or network from the pack. You can check out our comprehensive coverage of nearly all the 38 official NewFronts events (plus a few unofficial ones) right here to get some insight into this year’s presentations and see if they were worthwhile or just shouts of feigned enthusiasm into an industry echo chamber. And once you’re done reading, you can also check out our Snapchat.

Well, you can’t check it out now. Our Snapchat Stories from the AOL, YouTube, Fullscreen, and Vice NewFronts disappeared days ago, but we’ve compiled them for you in the video below. Give it a watch to see some behind-the-scenes of the look, feel, and food and beverage of these presentations and parties and follow Tubefilter on Snapchat to catch it all in real-time in the future.