Oscar the Grouch Makes His Oscar Predictions

Here are a few tips on how to build an insanely successful franchise that seemingly never suffers from media saturation over overexposure:

  1. Create something kids love.
  2. Make sure the something you created in #1 is also something parents can like (possibly by way of clever puns or timely celebrity guest appearances).
  3. Wait for the kids you created the something in #1 for to grow up.
  4. Strategically associate recognizable characters from the the something you created in #1 with relevant pop cultural icons or events.
  5. Sit back, relax, and watch as both young adults and grown-ups can’t get enough of whatever awesome thing it is you’re doing with cherished characters from their past.

Basically, do exactly what The Jim Henson Company and The Walt Disney Company have done with the Muppets.

The latest sighting of a plush denizen of Sesame Street to poke fun at, play along with, help out, or otherwise be involved with a well-known entertainment entity comes to us from AOL’s daily web series You’ve Got.

Subscribe to get the latest creator news

Subscribe

Check out the latest installment from the program that generated nearly 8 million views in its first month after launch and watch Oscar the Grouch make some particularly dirty-mouthed predictions about who will win big at this year’s Academy Awards.

Share
Published by
Joshua Cohen

Recent Posts

Spotify reportedly wants to nail down streaming rights for music festivals

Spotify isn't stopping with The Breakfast Club. The platform's recent deal to air Charlamagne tha…

8 hours ago

Want to meet up with creators at Cannes? Here’s a list of who’s going–and how to get in touch

Later this month, thousands of people from across the advertising industry will pour into Cannes,…

11 hours ago

TikTok and Sundance team up for microseries writing program

Search traffic, restaurant discovery, travel booking, fintech . . . What isn't TikTok into? Add…

1 day ago

Have you heard? Financial Audit’s expansion, YouTube’s creator analysis, and Netflix’s next generation

Each week, we handpick a selection of stories to give you a snapshot of trends,…

1 day ago