‘White Collar Brawler’ An Alternative to Going Postal At Work

Ever just get fed up with your desk job? You ask yourself, after 2.4 million years of evolution, this is where human beings have arrived? To sit in front of a computer all day? Don’t you just want to say f-it, I’m claiming back my inner animal. Then you renew your gym membership, rent Fight Club, pass out on the couch right around the soap-making scene, and then wake up to reality and go back to work.

Well the folks at San Francisco-based new media production company Portal A Interactive can relate. Yesterday they launched White Collar Brawler, a documentary web series about two office workers who decide to quit their jobs and train to become amateur boxers.

Subscribe to get the latest creator news

Subscribe

White Collar Brawler is part of the recently expanded Next New Networks Creators Program and is being distributed by Blip.tv and YouTube. The show has attracted sponsorship from a range of sports and wellness brands, including Gu Energy Gel, Lombardi Sports, Vibram Five Fingers, No Mas Apparel and Fairtex Boxing. White Collar Brawler received initial funding from an unnamed Silicon Valley angel investor.

The series

stars Nate Houghteling and Kai Hasson, who tell us “the blood, sweat, tears you’ll see are real. The punches to the jaw are real. This is really happening.” The two twenty-something ivy-league graduates (one form Harvard, one from Yale) held jobs at News Corp and Current TV before founding Portal A Interactive. The series is “completely current,” meaning “we shoot, edit, and release within a few days, so all of the episodes are fresh out the oven. After all, instant gratification is the currency of the internet. New episodes are released every Tuesday and Friday.”

At the culmination of the series, the pair will step into the ring for a live, fully-sanctioned fight against local amateur boxers in December. In fact, viewers will have the opportunity to attend a series of local events surrounding the show, including the final fight night in San Francisco. The online and offline experience is enhanced with full social media integration on Twitter, Facebook, and YouTube, and an invitation to join the brawlers in person for boxing and conditioning training and diet.

Share
Published by
Drew Baldwin

Recent Posts

After cutting 15% of staff and saying goodbye to its CEO, Peloton must figure out what’s next

Peloton is dismissing a chunk of its workforce, including its top executive. Barry McCarthy announced that he is…

1 day ago

Meta is using AI to power brand and creator matchmaking on Facebook and Instagram

Meta is looking to improve creator and brand experiences on its platform by investing in AI. The…

1 day ago

Bob Does Sports cracks a cold one with new “Have a Day” tequila line

Bob Does Sports, the self-dubbed home of "brilliantly dumb sporting adventures" hosted by Robby Berger,…

1 day ago

Billion Dollar Boy launches biz dev community for creators with flagship location in London

Influencer marketing agency Billion Dollar Boy is launching a new membership community that's "dedicated to…

2 days ago

Millionaires: Giulia Amato on faith, finding her niche, and getting up at 4 a.m.

Welcome to Millionaires, where we profile creators who have recently crossed the one million follower…

2 days ago

Creators on the Rise: Celestial Sylvia reads the danger all around us

Welcome to Creators on the Rise, where we find and profile breakout creators who are…

3 days ago