‘Fred: The Movie’ Draws 7.6 Million Viewers

The number one late summer jam amongst the cool college kids and hip young adults is Cee-Lo’s “sunny take on classic soul,” F*** You. This fall’s top single for the prepubescent crowd is Fred Figglehorn‘s family-friendly, feel-good anthem, Who’s Ready to Party? The latest single from the YouTube phenom’s upcoming studio album was released yesterday to coincide with the basic cable television premiere of his made-for-Nickelodeon movie.

So, who is ready to party? Judging by the ratings for Fred: The Movie, you are Fred. You are.

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The 8PM EST showing on Saturday night turned out to be basic cable’s top TV movie in 2010 with kids 2 to 11 and 6 to 11 (which, despite being almost concentric circles in the same Venn Diagram, are apparently different advertising demos). It drew over 7.6 million total viewers, including 3.3 million kids 6 to 11; 3.1 million Tweens 9 to 14; and 4.0 million kids 2 to 11 (which, when you get rid of dupes, apparently totals 7.6 million).

The movie was conceived by Brian Robbins, directed by Clay Weiner, written by David A. Goodman, produced by Robbins and Sharla Sumpter Bridgett of Varsity Pictures

and Gary Binkow and Evan Weiss of The Collective, and stars the creator of YouTube’s second most subscribed to channel of all time, Lucas Cruikshank as Fred Figglehorn. It also features “iCarly’s Jennette McCurdy as Bertha, British teen sensation Pixie Lott as Judy, WWE’s John Cena as Fred’s dad, and Siobhan Fallon as Fred’s mom.”

Here’s a brief synopsis:

The film follows Fred after he discovers his long-time crush, Judy has moved away. Fred embarks on a journey to find her, and when he does, he’s devastated that he hasn’t been invited to her party. This blow fuels a grand scheme that ultimately makes Fred cooler than his classmates could ever imagine.

Though if you prefer a complete play-by-play and/or reviews as told by enthusiastic youngins, check out drenkeeg’s run-on-sentence rundown, or watch AlexNuisance‘s take (“It’s both good and crap at the same time!”), or hear andrewroxman‘s balanced opinions, or check out the tens and soon-to-be hundreds of YouTube video commentaries on the film.

If you missed Fred: The Movie, you can catch it again on Friday, September 24 on Nickeledeon, or buy the DVD available October 5. After that, if you want yourself some more Cruikshank on the small screen, you’ll have to wait until 2011. Next year he’s set to start in Nickelodeon’s live-action, Mork and Mindy-esque sitcom, Marvin and Marvin.

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Joshua Cohen

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