Heavy’s original series are at the center of their “focused content” strategy, though many of them spoof existing TV hits. With shows like, “Behind the Music that Sucks,” “Over the Hills,” and the hilarious “Flex and the City,” these are shows that aim to get guys laughing. You can also check out the different channels that Heavy has put together, like Red Bull Flugtag
2008, Game Box (video game trailers), and Contagious (viral videos). Categories available to browse through video include “Cars,” “Animals,” and “Video Games.” Heavy has set itself up to be a ‘No Girls Allowed’ type of club, although I’m sure that hasn’t deterred the female demographic completely.Heavy appears to be doing well; they have a diverse selection of advertisers on their site, and they told Tubefilter that they have another show in the works that should be out in a few weeks. They’re keeping the details under wraps until the show gets closer to launch, but we’ll fill you in on the details as soon as they release them.
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