YouTube Gaming

• Gamers are all over the world, but they don’t all stream on the same platforms
• Across comparable deals, YouTube Gaming creators are commanding 23% higher rates than Twitch streamers

  YouTube Gaming deal volume is outpacing similar transactions for streamers on Twitch, according to data from Collabstr.

  
• YouTube invites creators to use Gemini tool to make video games

  A tool powered by AI model Gemini is letting YouTube creators like Sambucha develop and release their own casual games.

  
• VTubers are taking the U.S. by storm, and women are tuning in

  Big Games Machine's survey of U.S. YouTube users' preferences for gaming content revealed an interesting VTuber trend.

  
• Xbox taps YouTube, Facebook vet Leo Olebe to lead gaming partnerships
• DrDisRespect tops iShowSpeed to become the most-watched North American streamer on YouTube
• Pixel party: YouTube breaks down 1.5 million retro gaming videos
• YouTube leads Twitch in survey of teenage gaming habits
• Moist Cr1TiKaL terminates Twitch contract to “try different things on different platforms”
• Twitch relaxed its livestreaming exclusivity clause for creators. Will YouTube do the same?
• YouTube has chosen its next Head of Gaming
• Ninja said he was taking a break from the internet. Instead, he streamed on six platforms at once.